How to Review and Manage Your Off-Facebook Activity

The following instructions are provided for both Facebook.com and the Facebook mobile app, but screenshots are provided for Facebook.com only.

What Is Off-Facebook Activity?

Off-Facebook activity is considered to be any interaction you have with a website or app (favoriting something, commenting, shopping, taking a quiz, playing a game, etc.) that could be shared with Facebook. With this information, Facebook can then display ads based on the activities it has learned about you. On the app, select the menu icon in the bottom (iOS) or top (Android) menu and scroll down the next tab to select Settings & Privacy > Settings. Alternatively, select Manage Your Off-Facebook Activity, under What You Can Do, which brings you to the same place. You can select:

Access Your Information: See your Facebook information and information about you by category with an option to download it.Download Your Information: Request to download a file of your Facebook information from a specified date range.Manage Future Activity: Turn your future off-Facebook activity setting off across all apps and websites or see the individual apps and websites whose activity you’ve turned off.

For instance, let’s say that you buy a blender on a retailer’s website. Since the retailer uses Facebook’s business tools, it shares the information about you and your purchase with Facebook. Facebook now knows which retailer website you visited and that you bought a blender there. As you browse you Facebook, you might notice ads displaying deals for cookware, flatware, kitchen appliances, and other related products.