How to Grow Your TikTok Following
The best way to get more followers on TikTok is by creating great content, but there are many other ways to get attention on the social media platform. Tap Me in the bottom menu, then tap Edit profile to customize your profile photo, video, name, username, bio, and optionally add nonprofit, Instagram, or YouTube links. Tap Me in the bottom menu followed by the person and plus sign icon in your profile’s top-left corner. From here, you can use the search bar to look for a specific username, Invite friends, Find contacts or Find Facebook friends. The easiest way to find new accounts to follow is through the Discover tab. Tap Discover in the bottom menu and use the search bar at the top to search for something/someone or tap any of the trending hashtags to watch videos and follow their creators. You can improve your videos by:
Watching popular TikTok videos to see what’s already performing well;Selecting a popular theme for your videos like dance, lip-syncing, education, tutorial, humor, or social media challenge; andUpgrading your video equipment (such as your camera and lighting).
When considering which hashtags to use, try the following:
Research hashtags for your niche (including those used by popular accounts and posts that have gone viral). Make a list to refer to when crafting your captions. Always check the trending hashtags on the Discover tab before posting to see if your video is relevant to any of them. Participate in existing hashtag challenges or create your own.
To gain access to your analytics, you have to switch to a Pro account if you haven’t done so already. Tap Me in the bottom menu, followed by the three dots in the top right corner. Then tap Manage account > Switch to Pro Account. Select Creator or Business and follow the instructions to set up your Pro account. You’ll be able to select a new Analytics option under Account in your Settings tab, which includes a Followers tab showing growth and insights about your audience. Refer to your analytics to see what days and times your audience is most active, and use this information to plan your posts. The more your existing followers engage with your content, the higher your chances of showing up more in the For You tab of new people who could turn into potential followers.
